CCR Question#1 Research

 As we have are now at more than the half way mark of our portfolio project, we have something else to think about and that is the CCR. The CCR is the Creative Critical Reflection portion of the project. For the CCR we have to answer 4 different questions in 2 different digital formats . These could include a podcast, talk show, director commentaries or any other creative form of media.

The 4 questions are:

1.  How does your product use or challenge conventions and how does it represent social groups or issues?
2. How does your product engage with audiences and how would it be distributed as a real media text?
3. How did your production skills develop throughout this project?
4. How did you integrate technologies – software, hardware and online – in this project?

Today I am going to be talking about question #1.

How does your product use or challenge conventions and how does it represent social groups or issues?

For this question it is important to:

• Discuss genre conventions

Citing is always very important. Wherever you found your information, YOU NEED TO CITE IT!!!!

• Discuss if you chose to challenge the conventions or not.

Thoroughly explain your decision on why and how you chose to challenge these conventions.

• End with representation.

How do these conventions represent the social groups or issues.

I have not finished developing my response for this question fully. I have rough start of it so far and it would be this:

Our film opening uses and challenges genre conventions by first setting a relaxed atmosphere with ocean sounds, then uses a digital camera and during the beach shots to establish the "memory" or "flashback" aspect. It challenged the typical horror concept of scary ghosts by making the younger sister look "holy" or faded, which shifts the focus from fear to the emotional bond of siblings. This represents the social issue of grief and loss, showing how the older sister is stuck between her happy memories and her current reality. By having both the friend and the sister speak at the same time in the final shot, it represents how losing someone can make a person feel isolated from the real world, highlighting the mental health impact of losing a family member.